We offer you outstanding results using industry-leading practices designed to meet your specifications exceeding your marketing goals.
We will make your site stand out from the competition. We offer a wide range of comprehensive SEO and search engine marketing services that will give you incredible, substantial and quantifiable results. From SEO consulting, paid search management, copywriting and web development, our team of experts will ensure that every aspect of your web site is at its absolute best.
Baytech Works Closely to Provide the Best Quality in:
- Search Engine Optimization
- Meta Description and Meta Keyword Tags
- ALT Tags
- Search Engine Submission
- Link Popularity
- Pay-per-click Advertising Management
- Log Files and Traffic Analysis
- Paid Inclusion Management
- Feed Management
- Copywriting
Benefits of Search Engine Marketing:
- Increased Search Engine rankings utilizing targeted keywords
- Increased traffic to your site
- Increased sales on your site
- Pre-Qualified traffic ready to buy
Our team manages the entire process for you, replacing guesswork with our time-proven methodology.
We work with you to select an initial set of keywords to target with your pay per click campaign, and then research additional keywords, across your target audience's entire research/buying cycle to test for effectiveness in meeting your marketing goals.
Baytech's Comprehensive Coverage Includes:
- Google Adwords Management
- Yahoo Search Marketing
- Keyword Research
- Pay-Per-Click Ad Copy and Configuration
- PPC Bid and Gap Management Services
- PPC Conversion Rate Marketing
- Smarter Bid Management
- Monthly Analysis Reports
- Managing Other PPC Providers
- Constant Review and Optimization
Benefits of Pay-Per-Click Management:
- New customers find your site.
- Targeted traffic.
- Organized campaigns to maximize your budget.
- Achieve higher click through rates via better target ads.
- Reach demographic segments that match your target customer profile.
- Develop better landing pages to improve conversion ratio.
- Simplify pay-per-click management.
- Improve overall campaign performance.
When improving your site performance, we know that optimizing your images is the best way to improve the download speed of your Web pages.
We look at many other factors including advertisements. Many advertisements are served from a different Web server than the Web page. If that server is down or slow, it will impact the loading of any page they are called from.
How Baytech Will Optimize your Site:
- Optimize your pages to W3 standard
- Code your site in CSS+DIV
- Reduce DNS lookups
- Decrease JavaScript
- Configure ETags
- Gzip components
- Decrease download sizes
- Make fewer HTTP requests
- Use Content Delivery Networks (DNS)
Web site optimization (WSO) is the process of reducing web site size and complexity to maximize website performance.
When you're building a new website or completely renovating an old one, it's important to create your design in a search engine friendly way. The choices you make are going to be with you for a long time and errors will be very time-consuming to repair.
Website optimization will also include Search Engine Optimization(SEO), pay per click optimization, and conversion rate optimization (getting more traffic and sales) as part of your overall site redesign process.
Baytech exceeds standard search engine submission by providing a range of detailed reports. These reports are available for each URL and include the total number of clicks received, as well as the average ranking of the displayed URL.
Benefits of Search Engine Submission:
- Reaching more customers.
- Detailed performance reports.
- Weekly listing updates.
- Saving precious time.
- Reducing email spam.
- Resubmition to sites automatically.
Improper submission is often the contributing factor to not getting listed on major search engines or other high-traffic directories.
Baytech's professional marketing team has extensive knowledge and experience in maximizing search engine submission for the greatest benefit.
In order to be noticed in search engines it's important for you to have tools and services available to assist you in optimizing your Web site. Our services include expert analysis of your site for factors that together increase the chances that your site will be indexed by the search engines.
Target the wrong keywords and all your search engine optimization efforts will be wasted. We provide you with a report that details how often people search for target phrases, and also tell you how many competing sites use those keywords.
Top ranked keyword research assists clients identify important keyword combinations related to their business or service - many of which they might never have considered.
Benefits of Keyword Analysis:
- Optimize your website content.
- Generate more relevant keywords.
- Identify niche keywords and phrases.
- Improve search engine rankings.
- Identify alternate keywords.
- Increase probability of your site being found.
- Analyze where your competitor's traffic is coming from.
- Expose unknown competitors.
- Learn your customer's strategy.
Baytech Keyword Analysis:
- Initial identification of possible keywords and keyword phrases .
- Keyword analysis of phrases used by your competition.
- Researching keyword phrases found in your website log files.
- Soliciting keywords from in-house knowledge data bases.
- Algorithmic Search Research.
- Frequency of searches for all keywords and phrases.
Email can be used to turn those with no interest in your product into prospective customers, and loyal post-purchase customers.
Statistics illistrate that it takes six to seven contacts before you can transform a prospect into a customer. Email marketing minimizes the cost and expense of keeping continuous contact with your customers via other medias.
Benefits of Email Marketing:
- Low cost.
- Generates Income.
- Constant Contact with customers.
- Target Messages to Niche Markets.
- Track Customer Responses.
- 40 to 60% increase in ROI.
- Enhances other marketing strategies.
If your business needs to communicate and develop relationships with prospects and customers, you should utilize email. With limited time, budgets and resources, email marketing is even more important to small business' because it can make a one-person operation appear larger and more professional.
Banner advertisements draw the average internet surfer to your website. An internet user intent on getting information can be sidetracked by a catchy banner advertisement. As a consequence that user might consider purchasing a product or service from you that he or she previously had no intention of purchasing.
Baytech Services:
- Support for dynamic media ads
- Client logins, statistics and reporting
- Advanced targeting and delivery options
- Management of unlimited banners, zones and advertisers
- Multiple Ads per page
- HTML Ads
- Text Ads
- Powerful Ad Tracking Engine
Banner advertisements will help a website viewer to become more familiar with a particular brand. The viewer will then remember that brand when discovering information that relates to the website where the banner ad was located. Thus information can serve to reinforce the message in the banner advertisement.
Banner Ad Management Features:
- Monitor ad performance
- Access to campaign statistics
- Content-target ads
- Keyword support
- Geographic targeting
- Simplify your advertising tasks
- Static Banners
- Animated Banners
- Flash Banners
A feed is a structured, automated text file that adheres to detailed specifications dictated by each shopping comparison engine. Once a feed is submitted to a shopping engine, pages are guaranteed to appear within the site's index of Web pages, but they are not guaranteed a specific ranking within the search results.
Rankings are still based upon the specific engine's algorithm for judging the relevance of a given website to a given keyword search.
Baytech has created a comprehensive solution for the needs of shopping campaign managers. Our service will increase profits, identify advertising waste, and enhance the productivity of your online marketing deployment.
Baytech Services:
- Submit expert feeds with all required attributes for relevant search queries.
- Keep uploaded product catalogs active and up-to-date.
- Dedicated technical team to support your business needs.
- Manual Categorization.
Benefits of Baytech Feed Management:
- Experienced Feed Management Team
- Data Feed Optimization
- Saves Time
- Accuracy
- Higher quality feeds
- Save Money
Our standard Search Feed provides broad reach into keyword-targeted natural search results.
The Most Popular Shopping Engines:
- Shopzilla/Bizrate
- Shopping.com
- Dealtime
- PriceGrabber
- Yahoo! Shopping
- Nextag
- Google Base
- Epinions
- Pricetool
Search Engine marketing is one of the most powerful tools available. Our top shelf strategies will consistently produce higher rankings than any other search engine optimization company out there.
In today's fiercely competitive market, you need a company who pays the utmost attention to the fundamental framework of search engine dynamics in order to attain and remain in the top positions.
The more you agree to pay per click (or bid) for a specific keyword and the more effective your ad, the higher your site will rank in the paid search results.
Consider paid search advertising as a tool to give you a way to promote a new product. Bidding for competitive keywords can put your website at the top of a listing, increasing hits and gaining new consumers.
This kind of accessible promotion is ideal for a fledgling site seeking quick word-of-mouth to spread, where the efforts of search engine optimization have yet to put it on a search engine listing.
Proper setup and management of these complex, confusing and time consuming programs will likely make the difference between your success or failure.