Objective:

The goal was to create a website to promote Avistar desktop video and hosted video service. At the same time, Baytech aimed to facilitate communications between Avistar's partners, clients and internal staff.

Background:

Avistar partners with Fortune 100 companies to deliver the best communication solutions for business users exponentially increasing its market share globally and giving businesses a new world of innovative service and products.  Avistar wanted a web presence that promoted its leadership position within the business communications industry.

Strategy:

Our strategy was to create an interactive online space for Avistar users that would highlight the benefits of global communication.  Avistar audiences would immediately experience and want to learn more about Avistar's featured products and services through dynamic supporting documents and other relevant training programs.

Solution:

Baytech built a fast-loading flash demo that would engage users and entice them to consider Avistar's products and services. A multi-tier product management system, smart document management, file support management and complex user tier management system were built to enable admin control. We implemented third party integration to add real time stock information and provide detailed investor information.

Results:

Baytech produced an experience that was congruent with the Avistar brand, extended Avistar presence in the communication space, all while creating an immediate impact for Avistar upon release. In addition, Avistar could easily and quickly populate, edit and delete data and content at will.

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